BTEC Level 2 Creative Media Production
Why is the study of Creative Media Production important?
The creative media sector is a dynamic, growing and rewarding sector to work in, with new opportunities arising continually. The UK’s creative industries as a whole are now worth over £84 billion per year to the UK economy.
Working in the creative media industry involves a wide range of practical processes, skills and techniques – from broadcast media to increasingly interactive products and platforms.
As digital technology continues to evolve, media techniques have become more sophisticated and media products are becoming more advanced. However, what has not changed is that media products still have the power to enthral, intrigue and affect audiences.
In this course, students develop their understanding of digital media through completion of 3 components:
- Component 01 Exploring Media Products – Internally assessed unit
- Component 02 Developing Digital Media Production Skills – Internally assessed unit
- Component 03 Create a Media Product in Response to a Brief – Synoptic External component
-
What will I learn in Component 1? Exploring Media Products:
In this component, you will develop your understanding of how media products are created for specific audiences and purposes. This component will give you an understanding of media practitioners’ work, techniques and technology, which are used to contribute to the creation of media products.
- You will explore the relationship between genre, narrative and representation in media products, and develop your understanding of how they are interpreted by audiences.
- You will extend your knowledge and understanding by deconstructing existing products in one of the three sectors: audio/moving image, publishing and interactive media.
- You will learn how media production techniques are used to create different effects to communicate meaning to audiences.
- You will develop transferable skills, such as analysis and communication, which will help you to progress to Level 2 or 3 vocational or academic qualifications and employment
-
What will I learn in component 2? Developing Digital Media Production Skills:
In this component, you will develop practical media production skills and techniques. Working in the creative media industry involves the application of a wide range of practical processes, skills and techniques. The industry requires practitioners who can create products that are effective and well matched to their audience and purpose.
- You will have the opportunity to specialise in one or more of the following media sectors: audio/moving image, publishing and/or interactive media.
- You will take part in workshops and classes where you will develop practical skills and techniques.
- You will apply these skills and techniques to relevant pre-production, production and post-production processes when reworking an existing media product/s.
- Throughout your development, you will review your progress and consider how you can make improvements to your techniques. Being able to learn and apply new practical skills through experimenting, reflecting and refining.
-
What will I learn in Component 3? Create a Media Product in Response to a Brief:
In this component, you will develop practical media production skills and techniques. Media production is a dynamic and rewarding practice that requires application of various practical skills and personal qualities. In order to prosper, the media industry needs practitioners who are able to generate ideas and create effective media products in response to a brief.
- You will have the opportunity to specialise in one or more of the following media sectors: audio/moving image, publishing and/or interactive media.
- You will take part in workshops and classes where you will develop practical skills and techniques.
- You will apply these skills and techniques to relevant pre-production, production and post-production processes when reworking an existing media product/s.
- Throughout your development, you will review your progress and consider how you can make improvements to your techniques.
- This component will also enable you to develop transferable skills, such as teamwork, time management and communication, to prepare you for further study and employment.
Student Testimonial
“Learning design, accessibility and production skills means I can get my dream job to create a more accessible digital world for all people”
Jacob D Year 10 student
